After a successful first race at the Canadian Tire Motorsport Park, in Bowmanville (northeast of Toronto) in July, the Nissan Micra Cup will return to the fast Ontario track this weekend. Micra Cup drivers will compete in the thirteenth and fourteenth races of the 2016 season, as part of NASCAR Weekend - the biggest attraction of the year at this venue.
Held this past weekend as part of the Summer Classic at Circuit Mont-Tremblant (Québec), the ninth and 10th rounds of the 2016 Nissan Micra Cup alternated between extreme rain for Saturday's race and scorching summer sun for Sunday's race. This marked the start of the second half of the 2016 season.
The Nissan Micra Cup held its seventh and eighth races of the 2016 season this weekend at Canadian Tire Motorsport Park, the popular track formerly known as "Mosport" situated not far from Toronto. In typical summertime heat and in front of thousands of spectators on-site for one of the most important motorsport events in Canada (also bringing together the prestigious IMSA SportsCar Endurance series), the Nissan Micra Cup offered the public two spectacular races.
Today, Nissan announced the launch of a new national television campaign for the Nissan Micra featuring professional race car driver, Alex Tagliani, Nissan, working with its Quebec-based creative agency, TAM-TAM/TBWA, developed two different versions of the same television spot: one for English Canada and one for French Canada.
Nissan a lancé un nouveau spot télévisé canadien pour la Nissan Micra mettant en vedette le comédien et animateur de talk-show, Éric Salvail et le pilote de course professionnel canadien, Alex Tagliani.
On March 30, less than a year after its return to the Canadian market, the 2015 Nissan Micra reached a sales milestone of 9,998 units - coinciding with the subcompact's starting Manufacturer's Suggested Retail Price (MSRP) of just $9,998*.