Christian Meunier is senior vice president, Nissan Sales & Marketing and Operations, Nissan North America, a position to which he was appointed in January 2016. In this role, Meunier reports to José Muñoz, executive vice president, Nissan Motor Co., Ltd. and chairman, Nissan North America. Meunier also holds the title of chairman, Nissan Canada.
Meunier leads the operations of the Nissan Division in both the U.S. and Canada, including all sales, marketing communications, model line brand management, parts and service, product planning, trucks and light commercial vehicles, customer quality and dealer network development functions.
In recent years, Meunier has led the Nissan Canada team to record volume and market share through effective marketing programs and a strengthening of the dealer network.
Meunier began his career at Nissan in 2002 as General Manager, Market Management and Sales Operations, for Nissan Europe. He held a variety of positions during his time at Nissan Europe, including General Manager Product marketing, and Vice President of Sales Operations. He became Vice President, Marketing for Nissan North America in 2007.
In 2010, Meunier became President of Nissan Brazil, where he led a significant turn around of the company. Under his leadership, Nissan became Brazil's fastest growing automotive brand for three consecutive years.
Meunier has a Master degree from Écoles des hautes études commerciales du nord (EDHEC) Business School in Lille, France and held various positions at Ford and Land Rover in France, as well as Mercedes-Benz in the USA.