With the UEFA Champions League finalists determined this week (Real Madrid will play Atlético Madrid on May 28 in Milan), Nissan, the Official Global Automotive Sponsor of the UEFA Champions League, has revealed the scientific formula for excitement in soccer. In partnership with sports science experts at Loughborough University in Leicestershire, England, the Nissan Excitement Index uses data gathered through physiological reactions of soccer fans watching UEFA Champions League matches.
Nissan Mexico is proudly celebrating the 50th anniversary of CIVAC Plant, the company's first manufacturing complex outside Japan. Nissan CIVAC Plant established the beginning of a longstanding tradition in innovation, research, commitment and the highest quality standards in vehicle manufacturing that continually contribute to the excellence the brand delivers.
Nissan volunteers will add hard hats and tool belts to their work attire as they continue a partnership with Habitat for Humanity Mississippi Capital Area (HFHMCA) that began nearly a decade ago. Nissan is focusing its efforts on Greenview Drive – the deteriorated south Jackson street that is being revitalized thanks to HFHMCA and its supporters.
Did your mom let you borrow her car for your first date that turned into a lifelong love? Did she slip you some gas money and teach you the rules of the road? Perhaps your mom drove you to school and to great success later in life. If she did, Nissan wants to hear from you.
Nissan once again received the ENERGY STAR Partner of the Year – Sustained Excellence Award, the highest honor given to top organizations dedicated to protecting the environment by making their operations more energy efficient. This marks the fifth consecutive year that Nissan has been recognized by the U.S. Environmental Protection Agency (EPA) for its continued commitment to reducing greenhouse gas emissions and improving energy management.
For the fourth consecutive year, Nissan is partnering with the Heisman Trophy Trust to begin construction of a Habitat for Humanity home in a community where the automaker has a business presence. This year the home is located north of Nashville.
Nissan North America, Inc., has earned a spot as one of DiversityInc Magazine's 2016 Top 25 Noteworthy Companies list for the third year in a row, largely due to the continued growth of its employee resource groups. One of the most successful elements of Nissan's diversity strategy, these affinity groups provide employees who have shared interests/identities with the opportunity to work cross-functionally and develop programs that drive a culture of inclusion in the workplace.
Nissan's Driver Attention Alert system is intended to address potential driver fatigue and inattention. The system adapts to each individual driver, monitoring steering input patterns (using steering angle sensors) during a period of driving to establish a baseline. It continuously compares subsequent driving patterns to a baseline using a statistical analysis of steering correction errors.
Datsun today unveiled its highly anticipated third model, the trend-setting Datsun redi-GO urban-cross, in India today. Just two years after entering the Indian market, Datsun is expanding its offering by introducing an all-new class of car aimed at the young and aspirational ready to take the next step in their lives.
Nissan Brazil celebrates today the two-year anniversary of its Industrial Complex in Resende, Rio de Janeiro State, Brazil. This project is the result of R$ 2.6 billion investment, the first standalone Nissan manufacturing site in the country.