Innovative design and product planning gave birth to the Qashqai and Juke, two of the biggest automotive success stories in recent years. Now the company has applied the same radical thinking to one of the most important sectors of the market: the compact hatchback.
Nissan today reinforced its European growth strategy, setting a clear path to become the most desirable Asian brand. Crossover, electric vehicles (EVs) and autonomous drive technology are central to this aspiration and Nissan will continue to defend and grow its leadership of these areas.
Former F1 racer Max Chilton and Nissan regular Alex Buncombe have completed Nissan’s squad of nine drivers for the Nissan GT-R LM NISMO. This news was announced ahead of the Geneva Motor Show where Nissan’s LM P1 car will appear for the first time in Europe.
To be unveiled at the 2015 Geneva Motor Show, Sway is a glimpse at how a future generation of small Nissan models could look if the company's striking new design language was applied to a European hatchback.
The following is an interview Darren Cox, Global Head, Brand, Marketing & Sales, NISMO, which took place at the 2015 Chicago Auto Show. He talks about the GT-R LM NISMO, the Nissan NISMO entry to the 2015 24 Hours of Le Mans in the LM P1 category.
Nissan’s NISMO performance division is taking to the global stage with gusto, focusing on the U.S. market for expansion. In fact, visitors to the 2015 Chicago Auto Show will see NISMO taking over the Nissan stage.