It's back. One year ago, Nissan's popular "Ride of Your Life" Altima marketing campaign captured consumers' attention with the story of consumers being given rides in specially prepped race cars – only to find out the vehicles were actually stock production Altima sedans.
Nissan’s best-selling Altima drove back into the headlines again when earlier this month Kelley Blue Book’s KBB.com named the 2015 model one of the “10 Best Sedans Under $25,000.” KBB.com editors selected the Altima due to its standout fuel economy, notably comfortable front seats and “cool” Easy Fill Tire Alert system, among other features.
Some say there's more to life than popularity, but with Edmunds.com "Most Popular" awards, it seems to be rather important. Edmunds.com recently named the 2015 Nissan Altima "Most Popular Midsize Car," the 2015 Nissan Frontier "Most Popular Compact Truck," and the 2015 Nissan Pathfinder "Most Popular Midsize Traditional SUV."
A consumer favorite and Nissan’s top-selling model in the U.S., the Nissan Altima continues to impress with its premium exterior and interior design and functionality. This week, the 2014 Altima was named one of the “10 Most Comfortable Cars Under $30,000” by Kelley Blue Book’s KBB.com. The Altima finished sixth on the list, with KBB.com editors specifically citing its “notably comfortable” NASA-inspired “Zero Gravity” front seats as a selling-point.
Nissan's U.S. sales have significantly outperformed the industry in 2014, up 12.7 percent CYTD through June. Sales have been led by the recently redesigned Altima, Rogue and Sentra – along with other models such as LEAF, JUKE, Frontier and NV200. This gives the Nissan lineup great momentum heading into the 2015 model year. Headlining the changes for 2015 is the upcoming launch of the all-new Nissan Murano. There are also a number of significant enhancements to other Nissan cars, SUVs and trucks for 2015. Following is a top-line overview of the 2015 changes, followed by more complete "Fast Facts" product information.
As Nissan celebrates record-breaking Altima sales in April, potential buyers have another great reason to consider Nissan's top-selling vehicle. Citing its "great" gas mileage and "very good" crash test results, Cars.com has named the 2014 Nissan Altima the "Most Affordable Midsize Sedan."