Nissan in Formula E

Nissan reveals concept livery for its Formula E debut season

March 13, 2018

Nissan's head of Global Marketing and Brand Strategy Roel
De Vries explains why Nissan is entering Formula E.

Nissan will become the first Japanese automotive brand to compete in the all-electric ABB FIA Formula E racing championship starting in late 2018. The innovative championship will showcase Nissan Intelligent Mobility, Nissan's three-pillar vision for redefining how cars are driven, powered and integrated into society.

Nissan's entry into the electric street racing championship coincides with the launch of the new generation Formula E car, which features striking new aerodynamics and an entirely new battery and powertrain package.

Season five of the Formula E series is expected to begin in December 2018 and visit major cities around the world including New York, Paris, Berlin, Rome, Zurich and Hong Kong. Nissan revealed its Formula E intentions at the 2017 Tokyo Motor Show and showcased its concept livery at the 2018 Geneva Motor Show.