Nissan’s new marketing campaign offers “Ride of Your Life”

LOS ANGELES (May 2, 2014) – One participant described the experience as: “This is crazy.” Another was left speechless, while a third said: “I would never imagine a four-door car could do this.” All three were part of a new Nissan marketing campaign titled “Ride of Your Life” that highlights the 2014 Nissan Altima, one of the top-selling cars in the U.S. The campaign was created to drive traffic to ChooseNissan.com and create excitement leading into Nissan’s model year-end national sales event.
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Airton Cousseau

Airton Cousseau

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

Nissan at Blancpain GT Series Endurance Cup action

SUPER GT star Daiki Sasaki dominates Fuji Formula 3 with two wins

SUPER GT star Daiki Sasaki dominates Fuji Formula 3 with two wins

SUPER GT star Daiki Sasaki dominates Fuji Formula 3 with two wins

SUPER GT star Daiki Sasaki dominates Fuji Formula 3 with two wins

SUPER GT star Daiki Sasaki dominates Fuji Formula 3 with two wins

SUPER GT star Daiki Sasaki dominates Fuji Formula 3 with two wins

SUPER GT star Daiki Sasaki dominates Fuji Formula 3 with two wins

SUPER GT star Daiki Sasaki dominates Fuji Formula 3 with two wins

Olympic cycling legend Sir Chris Hoy at Imola

Olympic cycling legend Sir Chris Hoy at Imola

#46 Thiriet by TDS Racing powered by Nissan

#46 Thiriet by TDS Racing powered by Nissan

#46 Thiriet by TDS Racing powered by Nissan

#46 Thiriet by TDS Racing powered by Nissan

Drivers put on a spectacular show at the 2016 Nissan Micra Cup season opener

Drivers put on a spectacular show at the 2016 Nissan Micra Cup season opener

Drivers put on a spectacular show at the 2016 Nissan Micra Cup season opener

Drivers put on a spectacular show at the 2016 Nissan Micra Cup season opener

Drivers put on a spectacular show at the 2016 Nissan Micra Cup season opener

Drivers put on a spectacular show at the 2016 Nissan Micra Cup season opener

Drivers put on a spectacular show at the 2016 Nissan Micra Cup season opener

Drivers put on a spectacular show at the 2016 Nissan Micra Cup season opener