Tokyo Motor Showgoers Produce Nissan IDx Virtual Reality Concept Car Images

YOKOHAMA, Japan (Dec. 3, 2013) - The way people buy cars is changing. A choice of colors and matching rims is no longer enough. In a society where cars are purchased as a reflection - and enabler - of a driver's lifestyle, the way future models are designed needs to be revolutionized. This was the thinking behind the Nissan IDx co-creation idea: using the visionary co-creation strategy to invite a global community of drivers and enthusiasts to enter into a dialogue with Nissan and help shape automotive design for a new generation of drivers.
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Nissan bets on great design, intuitive technology and the thrill of driving

Nissan bets on great design, intuitive technology and the thrill of driving

Nissan bets on great design, intuitive technology and the thrill of driving

Nissan bets on great design, intuitive technology and the thrill of driving

Nissan bets on great design, intuitive technology and the thrill of driving

Nissan bets on great design, intuitive technology and the thrill of driving

Nissan bets on great design, intuitive technology and the thrill of driving

Nissan bets on great design, intuitive technology and the thrill of driving

Nissan bets on great design, intuitive technology and the thrill of driving

Nissan bets on great design, intuitive technology and the thrill of driving

Nissan bets on great design, intuitive technology and the thrill of driving

Nissan bets on great design, intuitive technology and the thrill of driving

Nissan bets on great design, intuitive technology and the thrill of driving

Nissan bets on great design, intuitive technology and the thrill of driving

Nissan bets on great design, intuitive technology and the thrill of driving

Nissan bets on great design, intuitive technology and the thrill of driving

Nissan bets on great design, intuitive technology and the thrill

Nissan bets on great design, intuitive technology and the thrill

Nissan bets on great design, intuitive technology and the thrill

Nissan bets on great design, intuitive technology and the thrill

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Nissan GT Academy winner Lucas Ordóñez

Nissan GT Academy winner Lucas Ordóñez

from left: Lucas Ordóñez, Satoshi Motoyama and Wolfgang Reip

from left: Lucas Ordóñez, Satoshi Motoyama and Wolfgang Reip

Three-time Japanese Super GT champion Satoshi Motoyama

Three-time Japanese Super GT champion Satoshi Motoyama

Nissan GT Academy winner Wolfgang Reip

Nissan GT Academy winner Wolfgang Reip

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans

Motoyama completes Nissan ZEOD RC driver line-up for Le Mans