Tokyo Motor Showgoers Produce Nissan IDx Virtual Reality Concept Car Images

YOKOHAMA, Japan (Dec. 3, 2013) - The way people buy cars is changing. A choice of colors and matching rims is no longer enough. In a society where cars are purchased as a reflection - and enabler - of a driver's lifestyle, the way future models are designed needs to be revolutionized. This was the thinking behind the Nissan IDx co-creation idea: using the visionary co-creation strategy to invite a global community of drivers and enthusiasts to enter into a dialogue with Nissan and help shape automotive design for a new generation of drivers.
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Infiniti at El Toro in California

Infiniti at El Toro in California

Johan de Nysschen, President, Infiniti Motor Company Ltd.

Johan de Nysschen, President, Infiniti Motor Company Ltd.

Johan de Nysschen, President, Infiniti Motor Company Ltd.

Johan de Nysschen, President, Infiniti Motor Company Ltd.

Johan de Nysschen, President, Infiniti Motor Company Ltd.

Johan de Nysschen, President, Infiniti Motor Company Ltd.

Johan de Nysschen, President, Infiniti Motor Company Ltd.

Johan de Nysschen, President, Infiniti Motor Company Ltd.

Alfonso Albaisa, Executive Design Director for Infiniti

Alfonso Albaisa, Executive Design Director for Infiniti

Alfonso Albaisa, Executive Design Director for Infiniti

Alfonso Albaisa, Executive Design Director for Infiniti

Alfonso Albaisa, Executive Design Director for Infiniti

Alfonso Albaisa, Executive Design Director for Infiniti

Alfonso Albaisa, Executive Design Director for Infiniti

Alfonso Albaisa, Executive Design Director for Infiniti

Nissan Motorsport Wins at Winton in Sensational Quinella

Nissan Motorsport Wins at Winton in Sensational Quinella

Nissan Motorsport Wins at Winton in Sensational Quinella

Nissan Motorsport Wins at Winton in Sensational Quinella

Nissan Motorsport Wins at Winton in Sensational Quinella

Nissan Motorsport Wins at Winton in Sensational Quinella

Nissan Motorsport Wins at Winton in Sensational Quinella

Nissan Motorsport Wins at Winton in Sensational Quinella

Nissan Motorsport Wins at Winton in Sensational Quinella

Nissan Motorsport Wins at Winton in Sensational Quinella

Nissan Motorsport Wins at Winton in Sensational Quinella

Nissan Motorsport Wins at Winton in Sensational Quinella

Nissan Announces Unprecedented Autonomous Drive Benchmarks

Nissan Announces Unprecedented Autonomous Drive Benchmarks

Nissan Announces Unprecedented Autonomous Drive Benchmarks

Nissan Announces Unprecedented Autonomous Drive Benchmarks

Nissan Announces Unprecedented Autonomous Drive Benchmarks

Nissan Announces Unprecedented Autonomous Drive Benchmarks

Nissan Announces Unprecedented Autonomous Drive Benchmarks

Nissan Announces Unprecedented Autonomous Drive Benchmarks

Nissan to Boost Americas Production Capacity

Nissan to Boost Americas Production Capacity

Nissan to Boost Americas Production Capacity

Nissan to Boost Americas Production Capacity

Nissan to Boost Americas Production Capacity

Nissan to Boost Americas Production Capacity

Nissan to Boost Americas Production Capacity

Nissan to Boost Americas Production Capacity

Nissan to Boost Americas Production Capacity

Nissan to Boost Americas Production Capacity