Tokyo Motor Showgoers Produce Nissan IDx Virtual Reality Concept Car Images

YOKOHAMA, Japan (Dec. 3, 2013) - The way people buy cars is changing. A choice of colors and matching rims is no longer enough. In a society where cars are purchased as a reflection - and enabler - of a driver's lifestyle, the way future models are designed needs to be revolutionized. This was the thinking behind the Nissan IDx co-creation idea: using the visionary co-creation strategy to invite a global community of drivers and enthusiasts to enter into a dialogue with Nissan and help shape automotive design for a new generation of drivers.
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Todd Kelly at the Gold Coast street circuit

Todd Kelly at the Gold Coast street circuit

Todd Kelly at the Gold Coast street circuit

Todd Kelly at the Gold Coast street circuit

Todd Kelly at the Gold Coast street circuit

Todd Kelly at the Gold Coast street circuit

Todd Kelly at the Gold Coast street circuit

Todd Kelly at the Gold Coast street circuit

Rick Kelly at the Gold Coast street circuit

Rick Kelly at the Gold Coast street circuit

Rick Kelly at the Gold Coast street circuit

Rick Kelly at the Gold Coast street circuit

Rick Kelly at the Gold Coast street circuit

Rick Kelly at the Gold Coast street circuit

Rick Kelly at the Gold Coast street circuit

Rick Kelly at the Gold Coast street circuit

Michael Caruso at the Gold Coast street circuit

Michael Caruso at the Gold Coast street circuit

Michael Caruso at the Gold Coast street circuit

Michael Caruso at the Gold Coast street circuit

Michael Caruso at the Gold Coast street circuit

Michael Caruso at the Gold Coast street circuit

Michael Caruso at the Gold Coast street circuit

Michael Caruso at the Gold Coast street circuit

Michael Caruso at the Gold Coast street circuit

Michael Caruso at the Gold Coast street circuit

James Moffat at the Gold Coast street circuit

James Moffat at the Gold Coast street circuit

James Moffat at the Gold Coast street circuit

James Moffat at the Gold Coast street circuit

The Norton Nissan driver's nicknames will feature down the side of their cars on the Gold Coast this weekend

The Norton Nissan driver's nicknames will feature down the side of their cars ...

Norton Hornets look to continue hot form at Gold Coast 600

Norton Hornets look to continue hot form at Gold Coast 600

GT Academy Masterclass 2014: Episode 3

GT Academy Masterclass 2014: Episode 3

2015 Nissan GT-R NISMO

2015 Nissan GT-R NISMO

2015 Nissan GT-R NISMO

2015 Nissan GT-R NISMO

2015 Nissan GT-R NISMO

2015 Nissan GT-R NISMO

2015 Nissan GT-R NISMO

2015 Nissan GT-R NISMO

2015 Nissan GT-R NISMO

2015 Nissan GT-R NISMO

2015 Nissan GT-R NISMO

2015 Nissan GT-R NISMO