Tokyo Motor Showgoers Produce Nissan IDx Virtual Reality Concept Car Images

YOKOHAMA, Japan (Dec. 3, 2013) - The way people buy cars is changing. A choice of colors and matching rims is no longer enough. In a society where cars are purchased as a reflection - and enabler - of a driver's lifestyle, the way future models are designed needs to be revolutionized. This was the thinking behind the Nissan IDx co-creation idea: using the visionary co-creation strategy to invite a global community of drivers and enthusiasts to enter into a dialogue with Nissan and help shape automotive design for a new generation of drivers.
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From left: Jann Mardenborough, Gaetan Paletou and Ricardo Sanchez

From left: Jann Mardenborough, Gaetan Paletou and Ricardo Sanchez

Renault Kwid

Renault Kwid

WINNING: The Racing Life of Paul Newman

WINNING: The Racing Life of Paul Newman

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan Motor Co., Ltd. Global Headquarters

Nissan is the official automotive partner of the UEFA Champions League.

Nissan is the official automotive partner of the UEFA Champions League.

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Michael Caruso, #23 NP300 Navara Nissan Altima V8

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INFOGRAPHIC: Global podiums and a poignant top 10 finish at Nürburgring 24 H ...

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#35 Nissan GT-R NISMO GT3 at the Nürburgring 24 Hours

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2016 Nissan Maxima SR bests field of luxury sports sedans in certified testin ...