Dan Mohnke is vice president, Nissan Chief Marketing Manager (CMM) & Marketing Operations at Nissan North America, Inc., a position to which he was appointed in December 2013. He reports to Fred Diaz, senior vice president, Nissan Sales & Marketing and Operations U.S.
In his role, Mohnke leads the Chief Marketing Manager Office overseeing vehicle marketing strategy along with pricing and incentives for all vehicles in the United States.
Prior to this appointment, Mohnke was Director of Marketing Operations responsible for pricing, incentives, and marketing analytics for the United States. Mohnke joined Nissan in July of 2006 in the area of Dealer Network Development.
Prior to joining Nissan, Mohnke was with Saturn Division of General Motors for 14 years where he held various leadership positions in the areas of retail strategies, dealer network development, and regional operations.
Mohnke holds a bachelor's degree in marketing and management from Northwood University and a master's degree in business from Michigan State University. He is based in Franklin, Tenn.
(Updated June 2014)