CARMARTHEN, Wales, UK – Some Hollywood glitz and glamour were sprinkled onto a corner of Wales recently, when Nissan handed over a very special one-off Batman-inspired Juke NISMO to its lucky new owner.
Carmarthen residents were amazed to see the famous Tumbler drive through their town with Nissan's Dark Knight Rises™ Juke NISMO following just behind it. Bringing some big screen drama to west Wales, the two cars then took pride of place in front of Carmarthen Castle where the keys to the unique Juke were given to competition winner, Adam Williams.
Self-confessed action film fan and local baker, Mr. Williams bagged the Dark Knight Rises™ Juke NISMO after taking Nissan's Thrill Test. He said: "I can't believe I've won this fantastic car. It was the biggest surprise of my life and I was so excited to take delivery of it. I'll certainly turn a few heads driving around Carmarthen. It's great to think I'm the only person in the world with my very own version of the Batmobile!"
Produced to celebrate Nissan's partnership with Warner Bros and the release of the third film in Christopher Nolan's Batman trilogy on DVD and Blu-Ray, the Dark Knight Rises™ Juke NISMO features a host of Batman-inspired details making it the envy of every movie fan and car buff.
Based on the new Juke NISMO, The Dark Knight Rises™ Juke NISMO features the same 1.6-liter turbocharged engine driving the front wheels through a six-speed manual gearbox - giving it a 0-62 mph time of 7.8 seconds - as well as a NISMO body kit, uprated suspension and enhanced interior. But in addition, it has a whole host of Batman-inspired details that will make Adam Williams feel just like Bruce Wayne.
Matte black paint gives a menacing look reminiscent of the on-screen Tumbler, while a shark fin antenna replaces the standard car's conventional aerial. In addition to NISMO badging, there are aluminum Bat badges on the front grille and tailgate while the unique gloss black 18-inch alloy wheels include bespoke red detailing, matching the eye-catching pinstripe on the bumpers and sills of the standard Juke NISMO.
Open the door and you're greeted by Bat logos on the kickplates and reflective Bat badges on the headrests of the suede-trimmed NISMO sports seats. Thanks to down lighters mounted under the door mirrors the famous Bat signal can be projected onto the floor area around the doors. A clever uplighter projects the same signal onto the black headlining inside too.
The Dark Knight Rises™ Juke NISMO was the work of Nissan's very own Batcave - Nissan Design Europe, based in London's Paddington, the same studio responsible for the design of the original Juke.
Since going on sale in January 2013, the Juke NISMO - Nissan's first NISMO model for Europe - has outstripped expectations. "We're not even halfway through the year and we're already well ahead of our target, having sold nearly 600 cars," said Juke product manager, Jon Davies. "That's a fantastic achievement and proof that buyers love the Juke NISMO's combination of accessible performance, stylish looks and generous equipment."
About Nissan in the UK
- Nissan Sunderland Plant produces the Nissan Qashqai, Note and Juke and will manufacture the 100% electric Nissan LEAF later this year
- Production of lithium-ion batteries for electric vehicles began last year, 2012
- Total plant volume since 1986 stands at more than seven million units with 85 per cent of production exported to 104 markets worldwide
- Total investment made and announced since then is £3.5 billion
- 510,572 units were produced at Sunderland plant in 2012, a plant record
- Sunderland Plant currently employs 6,000 people
- Nissan's European Design Centre is located in Paddington, London and employs around 50 people
- Nissan's European Technical Centre is based in Cranfield, Bedfordshire and employs around 500 people
About Nissan in Europe
Nissan has one of the most comprehensive European presences of any overseas manufacturer, employing more than 14,500 staff across locally based design, research & development, manufacturing, logistics and sales & marketing operations. Last year Nissan plants in the UK, Spain and Russia produced more than 695,000 vehicles including mini-MPVs, award-winning crossovers, SUVs and commercial vehicles. Nissan now offers 24 diverse and innovative products for sale in Europe today, and is positioned to become the number one Asian brand in Europe.
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