GENEVA, Switzerland - The Geneva Motor Show officially opened its doors to international media Tuesday, with a raft of car debuts including a new European version of the Nissan Note.
One of Europe's largest and most celebrated auto shows, Geneva features 260 exhibitors from 30 countries.
This year's show is held at a historically bleak time for the region's auto industry, after European car sales slumped to a 17-year low in 2012 and the lowest on record in January.
World and regional premieres include Nissan's European take on the Note hatchback, with Nissan promising 15 new models in the region in the next five years.
Nissan also debuted its European-built LEAF electric vehicle, and gave a first outing in the region to its Resonance concept car.
"If you think about the future, the next couple of years should be really exciting," said Nissan Senior Vice President Paul Willcox.
"The new Note will add 100,000 vehicle sales to the European business and the future cars like the LEAF and 15 models in all, we're absolutely confident of hitting our objective of 5% market share through to 2015."
Luxury automakers are also out in force, with McLaren's P1, which races from zero to 300km/h in less than 17 seconds, a highlight, while Spyker unveiled a new compact, 2-door, mid-engine sports car called the B6 Venator.
New models alone may not be enough to kick-start the European auto market, but innovations on floor at least signal exciting times ahead in the region's dealerships.
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