Joel Ewanick is vice president, Marketing, Nissan Division, at Nissan North America, Inc. (NNA). In this role, Ewanick is responsible for all facets of marketing activities for Nissan brand products in the United States, including marketing communications, contests and incentives (C&I), pricing and product management.
Ewanick joined NNA in March 2010 from Hyundai Motor America, where he served as vice president, Marketing, beginning in 2007. While at Hyundai, he earned accolades including Chief Marketing Officer of the Year (2009) from Forbes, Grand Marketer of the Year (2009) from Brandweek and Marketer of the Year (2009) from Advertising Age.
Before joining Hyundai, Ewanick held executive positions at the Hinckley Company – Monitor Clipper, Inc., in Boston; Palmer Johnson LLC in Wisconsin; and Porsche Cars North America, Inc., in Atlanta.
He holds a bachelor’s degree in business administration from California State University, Northridge.