Nissan Helps World's Strongest Man Set New Guinness World Record

ROLLE, Switzerland – The world's strongest man, Zydrunas Savickas, set a new Guinness world record for the "Most Cars Pulled By One Man" when he towed 12 new Nissan Notes weighing in at a total 28,530 pounds (12,941 kg).

Savickas, five-times World Strongest Man champion and widely regarded as the one of the greatest strongmen of all time, only had one attempt to set the new record. Wearing a specialized pulling harness and rope arrangement, he pulled the 12 Nissan Notes over five meters, accomplishing the feat in a staggering 32.9 seconds.

Held in Druskininkai, Lithuania, this world record attempt marked the end of the Lithuanian Car of the Year test camp with crowds turning out from all over the country to see their national hero Savickis set the new record.

Savickas was presented with an official certificate from Guinness World Records representative Jack Brockbank, marking this major achievement from the strongman.

The large crowd not only got to witness the record setting moment but also got the opportunity to admire the all-new European market Nissan Note. Launched earlier this year and built at Nissan's Sunderland plant in the UK, the new Note sets new standards for sector-first technology, practicality, design and value for money. Engineered to meet the unique demands of the European market, the new Note's Pure Drive 1.2-liter gasoline engine with manual transmission gives drivers improved CO2 emissions, increased torque and great fuel efficiency, but not even this supercharged engine would be a match for the world's strongest man in this challenge!

"We at Nissan like setting records and are always aiming high. Today we are delighted to have been able to help Zydrunas set another world record and to see so many people turn out to support him. It was a great way to mark the end of the Lithuanian COTY camp," said Taina Erkkilä, Communication Director of Nissan Nordic Europe.

On the completion of the record attempt, Savickas commented: "It is always great to set a new record. Once I got into my stride pulling the 12 Nissan Notes was fine. Obviously, a big thank you to Nissan for helping me set the record and making it all possible."

The world record-breaking attempt is the second time this year that Nissan has entered the record books. In August, Nissan helped the Electric Vehicle Union and the Norwegian EV Association set a new Guinness World Record when 260½ electric vehicles were driven in unison, the majority of which were Nissan LEAFs, including the Nissan Half LEAF.

About Nissan in Europe
Nissan has one of the most comprehensive European presences of any overseas manufacturer, employing more than 14,500 staff across locally based design, research & development, manufacturing, logistics and sales & marketing operations. Last year Nissan plants in the UK, Spain and Russia produced more than 695,000 vehicles including mini-MPVs, award-winning crossovers, SUVs and commercial vehicles. Nissan now offers 24 diverse and innovative products for sale in Europe today, and is positioned to become the number one Asian brand in Europe.

About Nissan Motor Co.
Nissan Motor Co., Ltd., Japan's second-largest automotive company, is headquartered in Yokohama, Japan, and is part of the Renault-Nissan Alliance. Operating with more than 267,000 employees globally, Nissan sold more than 4.9 million vehicles and generated revenue of 9.6 trillion yen (USD 116.16 billion) in fiscal year 2012. Nissan delivers a comprehensive range of over 60 models under the Nissan and Infiniti brands. In 2010, Nissan introduced the Nissan LEAF, and continues to lead in zero-emission mobility. The LEAF, the first mass-market, pure-electric vehicle launched globally, is now the best-selling EV in history.

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