On December 26, 2013, Nissan Motor Corporation celebrated its 80th anniversary. Creating the kinds of cars that move people's hearts is what Nissan is all about. In our pursuit of this ideal, we have always challenged the limits of what is possible by rejecting conventional assumptions and turning conventional wisdom on its head. The last eight decades have seen us take on an endless series of challenges. Looking back over those years, one can see that the challenges we have taken on centering on four main areas: sustainability, accessibility, diversity and passion.
We continue to refuse to be beholden to conventional wisdom. We are driven by the goal of moving people, moving their hearts, and changing history. We will never rest in our efforts.
Nissan DNA Garage
Jay Leno at Nissan DNA Heritage Garage
The Birth of Miss Fairlady
80th Anniversary Heritage Car Parade in Yokohama