Santiago Castro has been named sales and exports director for Nissan Latin America and the Caribbean (NLAC).
MEXICO CITY, Mexico – Nissan announced today the appointment of Santiago Castro as sales and exports director for Nissan Latin America and the Caribbean (NLAC). He will report to Jose Roman, managing director for Nissan Latin America and the Caribbean.
Nissan's Latin America and the Caribbean division includes 37 countries and during fiscal year 2012 presented sales of over 125,000 vehicles.
Castro will replace Takahiro Yano, who recently returned to Japan after completing a four-year assignment.
Santiago joins Nissan after more than 20 years of experience in the Latin American auto industry, specifically in sales, after-sales, fleets and marketing. He held a number of positions in Ecuador and Venezuela. Most recently, he was Commercial Director at GM Ecuador.
"The Latin American and Caribbean region is very important to Nissan due to its relevant growth potential. Santiago Castro's ample experience will be of use to attain our regional long term expansion goals," said Jose Roman, managing director of Nissan Latin America and the Caribbean.
Santiago has a degree in Mechanical Engineering from National Polytechnic School in Quito, Ecuador, as well as a master´s degree in Administration from Universidad San Francisco in Quito.
Nissan Motor Co., Ltd., Japan's second-largest automotive company, is headquartered in Yokohama, Japan, and is part of the Renault-Nissan Alliance. Operating with more than 248,000 employees globally, Nissan provided customers with more than 4.8 million vehicles in 2011, generating revenue of 9.4 trillion yen ($US118.95 billion). With a strong commitment to developing exciting and innovative products for all, Nissan delivers a comprehensive range of 64 models under the Nissan and Infiniti brands. A pioneer in zero-emission mobility, Nissan made history with the introduction of the Nissan LEAF, the first affordable, mass-market, pure-electric vehicle and winner of numerous international accolades, including the prestigious 2011-2012 Car of the Year Japan and 2011 World Car of the Year awards.
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